Toyota has introduced a new ‘GR Series’ package for the Japan-market Prius Prime, and it makes me wonder why the Prius, especially the regular model, had to look so polarizing in the first place.
Let’s not sugarcoat it — to many enthusiasts and non-enthusiasts, the latest-generation Prius has got to be one of the ugliest vehicles ever created. However, the new ‘GR Series’ packages manages to fix that problem in many ways, making the frugal hybrid more visually palatable. Do you agree?
Inspired by Toyota’s Gazoo Racing motorsports division, the Gazoo Racing-inspired packages grants the Prius Prime unique styling elements and a sportier suspension tuning. Also part of the deal is a special tachometer, aluminum pedals and a small diameter steering wheel.
The 86 sports car and other Toyota models also get their own ‘GR Series’ package with unique features, but none likely get modifications as drastic as seen on the Prius.